Archive · 19 Aug 2025
AI Agents Used by Nearly 90% of Game Developers
Many video game makers are using AI to help make games.
A survey by Google found that almost nine out of ten developers are using AI to help with jobs that are repetitive and boring.
This is happening because the game industry wants to save money and make games faster.
AI helps by speeding up tasks like creating images, sounds, and code.
Some people in the industry worry about job losses and who owns the things AI creates.
The survey also showed that most developers believe that AI will eventually make games cheaper to produce.
A Google Cloud survey reveals 87% of game developers use AI agents for automation.
AI is used to streamline tasks and reduce development costs, as the industry faces economic challenges.
About 44% of developers use AI to optimize content and process data.
Concerns exist about job losses, intellectual property, and data ownership related to AI use.
94% of developers anticipate AI will cut overall development costs long-term.
- Who
- 615 game developers, according to the study.
- What
- A survey on video game developers' use of AI agents.
- When
- The survey was conducted in late June and early July.
- Where
- The U.S., South Korea, Norway, Finland, and Sweden.
- Why
- To streamline tasks, optimize costs, and address challenges of development.
Those Expressing Concern
Optimistic Developers
AI Concerns and Industry Outlook
Those Expressing Concern
Potential job losses and changes to how content is owned and paid for.
Optimistic Developers
Focus on the development of new premium titles and consoles is expected to boost spending
- Survey Publisher
- Google and The Harris Poll
- Developers Using AI
- 87%
- Developers Expecting Cost Reduction
- 94%
- Developers Optimizing Content with AI
- 44%
- Geographic Scope
- U.S., South Korea, Norway, Finland, Sweden
- Concerns over Data Ownership
- 63%