Archive · 8 Aug 2025
Telangana Weaver's Success: 300 Looms Aggregated
Imagine a lady named Gajam Narmada who saw weavers struggling to sell their beautiful handwoven clothes.
She helped them by creating a platform to sell their sarees.
She gathered over 300 weavers, helped them with designs, and found buyers.
Weavers earn good money now, and many families benefit.
Her business grew a lot, and she even won an award for her idea!
This shows how smart ideas can really help small businesses succeed and give weavers a better life.
Gajam Narmada, with her husband, created a platform for over 300 handloom weavers around Puttapaka.
Weavers earn ₹20,000 to ₹30,000 monthly, providing for 600-800 individuals.
The business started with ₹1 lakh and now has ₹8 crore in revenue.
Narmada received a national award for her marketing model.
Narendra observed weavers' struggles due to lack of marketing expertise.
- Who
- Gajam Narmada and her husband Narendra.
- What
- Gajam Narmada built a business aggregating handloom weavers to sell sarees.
- When
- The business expanded from 2013 onwards, with the article published on August 8, 2025.
- Where
- Telangana, India, specifically around Puttapaka.
- Why
- To provide market access and improve financial viability for handloom weavers.
Weavers' Challenges
Business Solution
Market Access
Weavers' Challenges
Lack of marketing and sales expertise.
Business Solution
Access to design and market opportunities.
- Business Founder
- Gajam Narmada
- Husband
- Narendra
- Weavers Involved
- Over 300
- Monthly Income (Weavers)
- ₹20,000 to ₹30,000
- Revenue
- ₹8 crore
- Award
- National Award from the Union Ministry of Textiles