Archive · 9 Aug 2025
Bhumi Pednekar Launches Premium Water Brand Backbay
Bhumi and Samiksha Pednekar created Backbay, a new brand selling mineral water.
The water comes from the Himalayas and is packaged in special paper cartons instead of plastic bottles.
The packaging also includes a bio cap.
They built their own factory in Himachal, with a focus on employing women.
The water costs around Rs 150 to Rs 200, depending on the size of the packet.
Bhumi Pednekar and Samiksha Pednekar launched Backbay, a mineral water brand.
The brand bottles natural mineral water in the Himalayas.
Backbay uses Gable Top Paper packaging with bio caps.
The Backbay manufacturing plant is located in Himachal.
The water is priced at Rs 150 for 500ml and Rs 200 for 750ml.
- Who
- Bhumi Pednekar and Samiksha Pednekar.
- What
- Launch of Backbay, a mineral water brand.
- When
- Not specified in the articles.
- Where
- Himachal (manufacturing); not explicitly stated where the product is sold.
- Why
- Not explicitly stated, but the product is presented as a sustainable alternative.
- Brand Name
- Backbay
- Founders
- Bhumi Pednekar & Samiksha Pednekar
- Product
- Natural Mineral Water
- Packaging
- Gable Top Paper packaging with bio caps
- Source
- Himalayan foothills
- Price
- Rs 150 (500ml), Rs 200 (750ml)
