Archive · 17 Jun 2025
Young Indians Favor AI and Influencers for News, Report Shows
In India, young people are getting their news from new sources, like AI tools and online personalities, instead of old ones like TV or newspapers.
A new study shows this change.
Popular influencers on sites like YouTube are becoming trusted sources for news.
AI chatbots are now being used to summarize and personalize news for readers.
However, there are some concerns about the spread of false information, particularly on platforms like WhatsApp.
Young Indians increasingly use AI and influencers for news, according to a 2025 report.
Traditional news sources in India like TV and newspapers are declining in engagement.
YouTube and news aggregators are rising in popularity among Indian audiences.
Influencers on platforms such as YouTube and Instagram are becoming key news sources.
AI chatbots are gaining popularity for news summarization and personalization in India.
- Who
- The Reuters Institute for the Study of Journalism.
- What
- AI and social media influencers are becoming major news sources for young Indians.
- When
- The findings are from the 2025 Digital News Report.
- Where
- India
- Why
- To analyze news consumption habits and trends.
- Report Title
- 2025 Digital News Report
- Primary News Source (18-34 year olds)
- Social Media and YouTube
- AI use for Personalized News
- 44%
- Users accessing news through AI chatbots weekly
- Nearly 20%
- Country focus
- India
