Archive · 2 Jul 2025
Dreamfolks Shares Drop After Loyalty Program Closures
Dreamfolks Services, which runs loyalty programs for travelers, saw its stock price fall after some programs with Axis Bank and ICICI Bank were stopped.
The company said this might have a big effect on business, but shutting down and starting new programs is normal.
Dreamfolks works with many companies and banks.
The CEO said that some airport companies are trying to make Dreamfolks' clients switch to them.
Dreamfolks Services shares dropped over 5.5% after announcing the closure of some loyalty programs.
The company stated the impact of the closures is likely to be material.
Dreamfolks clarified that program deactivations are part of normal business operations.
The company works with over 50 clients, including global companies and local banks.
CEO Liberatha Peter Kallat mentioned pressure from airport operators entering the same business.
- Who
- Dreamfolks Services
- What
- Shares of Dreamfolks Services fell due to the closure of some loyalty programs.
- When
- The closure of programs effective from July 1.
- Where
- NSE
- Why
- The company stated it was subjected to pressure tactics by airport operators.
Dreamfolks perspective
Airport operators perspective
Program closure
Dreamfolks perspective
Regular business operations includes program deactivation and activation
Airport operators perspective
Airport operators pressure for clients
- Company
- Dreamfolks Services
- Stock Drop
- Over 5.5%
- Loyalty Programs Closed
- Axis Bank and ICICI Bank
- Business Operations
- Activation and deactivation of programs
- CEO
- Liberatha Peter Kallat