Archive · 2 Jun 2025
Infinix Targets Budget Gaming in India with New Smartphones
Infinix, a phone maker, wants to be the top choice for gamers in India.
They're making special gaming phones that don't cost too much.
The new phone, the GT 30 Pro, has cool features like fast screens and cooling fans, like expensive phones, but at a lower price.
They want to reach people in smaller cities where gaming is becoming very popular.
Infinix is building a community for gamers and making sure the phones work great by testing them with gamers.
They hope everyone will think of Infinix when they think of gaming.
Infinix is launching gaming-focused smartphones to capitalize on India's growing mobile gaming market.
The GT 30 Pro, a new device, aims to provide high-end gaming features at an affordable price (₹20,000-₹30,000).
Infinix is targeting the sub-₹30,000 smartphone segment, which accounts for 90% of sales.
The company has set up a dedicated R&D team and collaborates with gaming firms for optimized performance.
Infinix focuses on Tier 2 and Tier 3 cities where most mobile gaming originates, aiming for brand recognition.
- Who
- Infinix, a smartphone brand
- What
- Infinix is focusing on affordable gaming smartphones in India.
- When
- 2024
- Where
- India
- Why
- To capture the growing mobile gaming market in the sub-₹30,000 category.
- Featured Device
- Infinix GT 30 Pro
- Target Price Range
- ₹20,000-₹30,000
- Key Features
- 120 FPS support, shoulder triggers, cooling fan
- Battery Capacity
- 5,500 mAh
- India's online gaming user base (2024)
- 488 million
- Offline Presence
- 15,000–17,000 stores