Archive · 25 Oct 2025
India's Rising Affluence Fuels Growth in FMCG and Appliances
Imagine India's economy is like a shopping cart.
People are earning more money and want better things.
A report says Indians are buying more expensive products like fancy soaps and new appliances.
This "premium" trend is boosting the economy because these products are growing faster than basic ones.
Companies like Hindustan Unilever, Dabur, Marico, and Britannia are doing well by selling these premium goods.
Even people in smaller towns are buying these products now.
The report also says Indians are saving more money, which gives them the confidence to spend more.
However, the economy's growth could slow if jobs disappear or if investments like stocks or gold drop in value.
Indians are shifting towards premium products in FMCG and appliances due to rising affluence.
Nominal GDP is projected to grow 11% annually between FY24-FY30, reaching approximately $7.3 trillion.
Premium FMCG accounted for 27% of total sales in FY24 but 42% of the sector's growth.
The appliances and electronics market is projected to reach $130-$150 billion by 2029.
Household savings are projected to cross Rs 82 lakh crore by 2030 and reach about Rs 1.32 lakh crore by 2035.
- Who
- Franklin Templeton
- What
- Report highlights premium consumption trends in India driven by rising affluence.
- When
- Report covers data up to FY24 and projects to FY35 and 2029.
- Where
- India
- Why
- Rising incomes, urban migration, and easier access to credit are reshaping the economy.
- GDP Growth Forecast (FY24-FY30)
- 11% annually
- Estimated Economy Size by FY30
- $7.3 trillion
- Contribution of Consumption to GDP Growth
- Nearly 60%
- Premium FMCG Share of Total Sales (FY24)
- 27%
- Premium Appliance Market Size (2024)
- $75 billion
- Projected Premium Appliance Market Size (2029)
- $130-$150 billion