Archive · 15 Aug 2025

Ford's Plan to Compete with Chinese EVs: The New Model T Moment

Ford's Plan to Compete with Chinese EVs: The New Model T Moment

Ford is trying to make a cheap electric pickup truck, like the Model T was for cars a long time ago.

They're using ideas from Tesla, like making the cars simpler and cheaper to build.

Doug Field, the boss of this project, used to work at Tesla.

Ford wants to beat out Chinese companies who are making cheaper electric cars.

They plan to make the truck lighter, with a smaller battery, and build it in a new way.

But investors weren't super excited about it, maybe because it's not coming out until 2027.

Sources