Archive · 25 Jul 2025
Lotte India Launches Pepero Biscuits in India
Lotte, a Korean company, is bringing its popular biscuit snack, Pepero, to India.
They built a factory and warehouse for it.
The new Pepero will be a bit sweeter to match what Indian people like.
You can buy it in two flavors, with prices between ₹20 and ₹70.
Lotte hopes to make a lot of money this year, and they expect the new snack to be popular with young people.
Lotte India is launching Pepero, a popular Korean biscuit snack, in India.
The company invested ₹475 crore in its Rohtak plant for Pepero production and warehousing.
Pepero will be available in Original and Crunchy variants, with prices ranging from ₹20 to ₹70.
The Indian version of Pepero is slightly sweeter to cater to local tastes.
Lotte India anticipates ₹2,000 crore revenue for CY2024, with confectionery contributing ₹800 crore.
- Who
- Lotte India, part of Lotte Group, is introducing Pepero.
- What
- Lotte India is launching Pepero biscuit sticks in India.
- When
- Published on July 24, 2025
- Where
- India
- Why
- To meet the growing demand for Korean products and appeal to young consumers.
- Product
- Pepero biscuit sticks
- Variants
- Original, Crunchy
- Price Range
- ₹20 - ₹70
- Investment
- ₹475 crore
- Factory Location
- Rohtak
- Target Revenue CY2024
- ₹2,000 crore