Archive · 10 Nov 2025
Devisa Jewellery Opens in Delhi with Zero Making Charges and Grand Rewards
Imagine a new jewelry store called Devisa Jewellery just opened in Delhi!
It's from a well-known family business, so they are all about being honest and trustworthy.
This new store is really big and filled with beautiful gold and diamond jewelry.
They want to make it easier for everyone to buy nice jewelry by offering really good deals.
For their opening, they have a special sale where you pay no extra fees on making gold jewelry, and if you buy diamond jewelry, you get another piece for free!
They also have a big raffle where you can win a car or other cool prizes just for shopping.
Devisa wants to be the place where you can find pretty, pure jewelry at a fair price and have a fun shopping experience.
Devisa Jewellery, from the House of Durga, has opened its flagship showroom in Delhi's Karol Bagh.
The new showroom spans 5,000 sq. ft. and offers Hallmarked Gold Jewellery, Certified Natural Diamonds, and Bridal Collections.
Inaugural offers include zero making charges on 22KT gold jewellery and a Buy 1 Get 1 Free deal on diamond jewellery under ₹1.5 lakh.
Customers can participate in a lucky draw carnival with chances to win prizes like a car and home appliances for every ₹10,000 spent.
Devisa aims to provide certified purity, transparent pricing, and lasting value, making fine jewellery more accessible.
- Who
- Devisa Jewellery (from the House of Durga)
- What
- Launched its flagship showroom in Delhi, offering fine jewellery with a focus on certified purity, transparent pricing, and value-driven inaugural offers including zero making charges and a lucky draw carnival.
- When
- Recently launched (relative to publication)
- Where
- Bank Street, Karol Bagh, New Delhi
- Why
- To expand into the fine jewellery segment, offer a modern retail experience, make fine jewellery more accessible, and set a new benchmark for value, purity, and transparency in the market.
Traditional Jewellery Retail
Devisa Jewellery's Approach
Value Proposition
Traditional Jewellery Retail
Traditional retail often involves higher making charges and less transparency.
Devisa Jewellery's Approach
Devisa Jewellery emphasizes zero making charges on 22KT gold and offers a Buy 1 Get 1 Free on diamond jewellery under ₹1.5 lakh, focusing on transparent pricing and genuine value.
Customer Experience
Traditional Jewellery Retail
Purchasing jewellery can be intimidating with unclear pricing and limited benefits.
Devisa Jewellery's Approach
Devisa aims for a modern retail experience with certified purity, transparent pricing, and a 'Karol Bagh ka Sabse Bada Gold Lucky Draw Carnival' with significant prizes.
Accessibility of Fine Jewellery
Traditional Jewellery Retail
Fine jewellery is often perceived as exclusive and for special occasions.
Devisa Jewellery's Approach
Devisa seeks to make fine jewellery more accessible to every household in Delhi, redefining the shopping experience as approachable and fair.
- Brand
- Devisa Jewellery
- Parent Company
- House of Durga
- New Showroom Location
- Bank Street, Karol Bagh, Delhi
- Showroom Size
- 5,000 sq. ft.
- Product Range
- Hallmarked Gold Jewellery, Certified Natural Diamonds, Gold Coins, Bridal Collections
- Inaugural Offer 1
- 0% Making Charges on 22KT Gold Jewellery and Gold Coins
- Inaugural Offer 2
- Buy 1 Get 1 Free on Certified Natural Diamond Jewellery below ₹1.5 lakh
- Loyalty Program
- Lucky draw coupon for every ₹10,000 spent, with prizes including a car and home appliances
