Archive · 11 Jun 2025
Schneider Electric Launches Smart Home Campaign in India
Schneider Electric, a company that makes electrical stuff, is making homes in India smarter.
They launched a new campaign called "Bring Home the Smart" to show off their new smart products.
These products include switches that tell you about the air quality, lights that turn on automatically at night, and a system that lets you control your appliances and save energy.
The company is focusing on making homes more comfortable and using technology to help people in their daily lives.
They hope to grow their business in India by making smart home technology easier to use and more appealing to customers.
Schneider Electric launched a new marketing campaign titled "Bring Home the Smart" in India.
The campaign aims to increase engagement with homeowners, electricians, retailers, architects, and homebuilders.
The company is expanding its home electrical offerings with new smart products.
The Miluz Zeta range includes an integrated air quality indicator.
The Wiser Smart Home system offers GPS-based appliance control and energy management.
- Who
- Schneider Electric
- What
- Schneider Electric is expanding its home electrical offerings in India with smart products and a new marketing campaign.
- When
- The expansion and campaign are happening now.
- Where
- India
- Why
- To meet the growing demand for smart home technology and expand its business.
- Campaign Title
- "Bring Home the Smart"
- Target Audience
- Homeowners, electricians, retailers, architects, and homebuilders
- New Product Range
- Miluz Zeta, Wiser Smart Home
- Residential Market Growth (India)
- Over 10% CAGR