Archive · 30 Sep 2025
GM's EV Shift: Mary Barra's Change of Course on Electric Vehicles
Once aiming to ditch gas cars by 2035, GM is now pumping the brakes on its electric vehicle plans.
GM's boss, Mary Barra, had big dreams for electric cars, but now they're changing course.
They're spending big bucks to lobby against strict rules for cleaner cars.
This is because not enough people are buying electric cars as quickly as GM had hoped.
GM is now investing in gas-guzzling engines and trucks.
They are also trying to influence the government to make it easier to keep selling gasoline cars.
GM is shifting away from its previous goal of an all-electric vehicle lineup by 2035.
GM is now lobbying against stricter emissions regulations.
The company is increasing investment in gasoline-powered vehicles.
Consumer demand and lack of charging stations are issues in the EV market.
GM has spent more on lobbying than nearly every other company.
- Who
- General Motors (GM) and CEO Mary Barra.
- What
- GM is slowing its transition to electric vehicles (EVs) after initially planning an aggressive shift.
- When
- The change in strategy started in 2023.
- Where
- Focusing on North America and the United States.
- Why
- Because of a slowdown in the EV market, softening consumer demand, and government regulations.
Environmental Advocates
GM Executives
EV Adoption Speed
Environmental Advocates
GM's shift away from EVs is a step backward for environmental progress.
GM Executives
GM is adjusting its strategy to align with customer demand and market realities, which may affect the pace of EV adoption.
Government Regulations
Environmental Advocates
GM's lobbying efforts undermine efforts to combat climate change.
GM Executives
GM believes some government rules were too strict and the company is advocating for a more balanced approach that considers consumer needs.
- GM CEO
- Mary Barra
- Original EV Target
- 2035 all-EV production
- Current Focus
- Investment in gas-powered vehicles
- Spending on lobbying
- More than any company besides Meta
- Factory Zero
- GM's EV plant in Michigan