Archive · 4 Sep 2025

Marilyn Monroe's Iconic Potato Sack Dress: A Fashion Comeback

Marilyn Monroe's Iconic Potato Sack Dress: A Fashion Comeback

In 1951, after a critic said Marilyn Monroe would look better in a potato sack, the studio used the comment to their advantage.

They put her in a potato sack dress for a photo shoot.

The pictures, taken by Earl Theisen and designed by William Travilla, were published in magazines and newspapers.

This move transformed an insult into a clever publicity stunt, and showed that Marilyn could make anything look fashionable.

Decades later, people still remember this moment, seeing it as a symbol of Monroe's confidence and wit.

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