Archive · 24 Dec 2025
Hyundai Partners with ICC for 2026-2027 Tournaments
Hyundai Motor Company has teamed up with the International Cricket Council (ICC) to be a premier partner for six big cricket tournaments from 2026 to 2027.
This includes the Men's Cricket World Cup in 2027.
As a premier partner, Hyundai will get special rights like being part of the coin toss, having their brand shown in the stadium, and creating fun experiences for fans.
The company's CEO, Jose Munoz, said this partnership helps Hyundai connect better with cricket fans, especially in India where cricket is very popular.
The ICC Chairman, Jay Shah, welcomed Hyundai and said this partnership will help engage fans through cool digital and in-stadium activities.
Tarun Garg, the CEO of Hyundai India, said this shows Hyundai's strong commitment to India and the importance of the Indian market to Hyundai's global operations.
Hyundai Motor Company becomes a premier partner of the ICC for six tournaments from 2026 to 2027.
Partnership includes the Men's Cricket World Cup 2027 and other major events.
Hyundai secures exclusive rights for matchday moments, in-stadium branding, and fan experiences.
Hyundai aims to deepen its connection with customers, especially in key markets like India.
ICC Chairman Jay Shah welcomes Hyundai as a Premier Partner, highlighting the opportunity to engage fans through innovative integrations.
- Who
- Hyundai Motor Company and International Cricket Council (ICC)
- What
- Global partnership for six tournaments from 2026 to 2027
- When
- Tournaments scheduled for 2026-2027
- Where
- Global, with a focus on India
- Why
- To deepen connection with customers and communities, especially in key markets like India
Hyundai
ICC
Partnership Goals
Hyundai
Hyundai aims to deepen its connection with customers, especially in key markets like India, and create memorable experiences at iconic tournaments.
ICC
ICC seeks to engage fans through innovative integrations and highlight the passion of cricket fans during marquee events.
- Company
- Hyundai Motor Company
- Partner
- International Cricket Council (ICC)
- Tournaments
- Six prestigious tournaments (2026-2027)
- Key Event
- Men's Cricket World Cup 2027
- CEO
- Jose Munoz
- ICC Chairman
- Jay Shah
- Hyundai India CEO
- Tarun Garg
- Market Focus
- India