Archive · 25 Sep 2025
Titan Capitalizes on Analog Watch Resurgence, Expands Globally
Titan, an Indian watch company, is seeing success with traditional analog watches.
While smartwatches had a surge in popularity, demand has slowed, and now analog watches are making a comeback.
Titan is focusing on high-end analog watches, international partnerships, and expanding its stores.
They are also growing their presence in markets like Indonesia and are seeing increased sales.
Titan is responding to a trend of consumers wanting premium products.
The company reported strong sales growth for watches and is seeing a rise in demand for luxury brands.
Overseas expansion will also be a focus.
Titan Co. Ltd is focusing on premium analog watches as smartwatches cool off.
The company's watches & wearables division reported a 17% jump in fiscal 2025 revenues.
Analog watch revenue grew 20% year-on-year, boosting market share.
Titan is expanding its international brand offerings through Helios and Helios Luxe stores.
Titan plans to expand its presence in key overseas markets, including Indonesia.
- Who
- Titan Co. Ltd
- What
- is capitalizing on the resurgence of analog watches and expanding its retail presence.
- When
- Fiscal year 2025
- Where
- India and internationally
- Why
- Due to increased demand for analog watches and declining smartwatch sales.
- Company
- Titan Co. Ltd
- Fiscal 2025 Revenue Growth
- 17%
- Analog Watch Revenue Growth
- 20% y-o-y
- Smartwatch Market Decline
- 6.3% in H1 2025
- Titan Store Count
- 1,235
- Swiss Watch Imports to India (2024)
- CHF 273.9 million