Corporates Empower Farmers Through Tech and Sustainability

Several companies and the government are helping farmers in India by using new technology and sustainable methods.

Pernod Ricard India Foundation's PRavah programme has helped over 5 lakh people and supported 22,430 farmers in 107 villages across 8 states.

They focus on water security, climate-resilient farming, and livelihood diversification.

Coca-Cola India is working with fruit farmers to improve productivity and resource efficiency.

HDFC Bank is supporting marginal farmers in Andhra Pradesh with natural farming and market access.

McDonald's India is building a resilient supply chain with thousands of farmers.

The government's Namo Drone Didi scheme is providing agri-drones to women-led self-help groups.

These efforts aim to increase farm productivity, improve incomes, and make farming more sustainable.

On Kisan Diwas, these initiatives are celebrated for their positive impact on farmers and rural communities.