Archive · 12 Aug 2025
India's Korean Food Craze Driven by Gen Z, Orders Up 50%
Indian people are ordering a lot more Korean food!
Orders have increased by 50% in one year.
It's not just popular in big cities anymore; smaller cities are liking it too.
Young people, like those in Gen Z, are a big part of this trend, and they love Korean food.
Many people are ordering things like the Korean McAloo Tikki Burger.
The demand shows Indians are more open to trying foods from other countries.
Korean food orders in India rose by 50% year-on-year.
Interest in Korean cuisine is growing beyond major cities.
Gen Z accounts for 27% of all Korean food orders.
Popular items include Korean-inspired dishes like the McAloo Tikki Burger.
Terms like "Korean ramen" and "Korean bun" trended on food platforms.
- Who
- Indians, particularly Gen Z.
- What
- A significant increase in Korean food orders in India.
- When
- Year-on-year increase, comparing July 2024 and July 2025.
- Where
- Across India, including major cities and smaller towns.
- Why
- Due to increased exposure to Korean culture and willingness to try international flavors.
- Order Increase
- 50% year-on-year
- Leading Cities
- Bengaluru, Mumbai, Hyderabad
- Trending Keywords
- Korean bun, Korean ramen
- Gen Z Orders
- 27% of all orders
- Popular Dishes
- Korean McAloo Tikki Burger, Korean Corn & Jalapeno Garlic Bread