7 months ago
Coke Studio Bharat LIVE Debuts in Delhi and Guwahati
Coca-Cola launched the first-ever Coke Studio Bharat LIVE, a live music event, in Delhi and Guwahati.
This event brought together artists and fans to celebrate India's diverse musical voices.
In Delhi, artists like Shreya Ghoshal and Aditya Rikhari performed, with a special moment where a fan got to sing with Shreya Ghoshal.
In Guwahati, the focus was on the Northeast's musical talent, with artists like Anuv Jain and Shankuraj Konwar performing.
The event also included a multi-cuisine food spread and a recycling initiative to keep the venue clean.
Fans had the chance to join artists on stage and in backstage sessions, making the experience interactive and memorable.
Coca-Cola launched the first-ever Coke Studio Bharat LIVE in Delhi and Guwahati.
The event featured performances by renowned artists and highlighted regional musical talent.
In Delhi, Shreya Ghoshal and other artists performed, with a fan joining on stage.
In Guwahati, the focus was on Northeast artists, with interactive fan experiences.
The event included a multi-cuisine food spread and a recycling initiative for responsible celebrations.
- Who
- Coca-Cola India and Southwest Asia
- What
- Launch of the first-ever Coke Studio Bharat LIVE
- Where
- Delhi (NSIC Grounds, Okhla) and Guwahati (ACA Stadium, Barsapara)
- When
- January 10 (Delhi), January 13 (Guwahati)
- Why
- To celebrate India’s diverse musical voices and create shared unforgettable moments
Key facts
- Event Name
- Coke Studio Bharat LIVE
- Locations
- Delhi and Guwahati
- Dates
- January 10 (Delhi), January 13 (Guwahati)
- Artists in Delhi
- Shreya Ghoshal, Aditya Rikhari, Rashmeet Kaur, Divyam, Khwaab
- Artists in Guwahati
- Anuv Jain, Shankuraj Konwar, Rito Riba, Anoushka Maskey
- Initiative
- #MaidaanSaaf
- Company
- The Coca-Cola Company
Quotes
Shantanu Gangane
IMX (Integrated Marketing Experience) Lead, Coca-Cola India and Southwest Asia
“Coke Studio Bharat LIVE marked the platform’s first step from screen to stage, culminating in a live setting that brought together music, food and sports. Across Delhi and Guwahati, consumers showed up and created iconic moments beyond just watching a show. From artist collaborations and unreleased song previews to fans joining artists on stage, the two days created genuine connections on ground. The response across both cities reflected how strongly Coke Studio Bharat continues to resonate when experienced collectively.”
theprint.in
Sources
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