Archive · 9 Jun 2025
Bengaluru and West Delhi Lead in Premium FMCG Consumption, Study Shows
A recent study looked at how people in different parts of India buy everyday goods.
It found that people in south-west Bengaluru spend the most money on each item, making it the most premium area.
People in West Delhi spend the most overall on these goods each year.
One area in Mumbai has a unique pattern, visiting stores very often, but spending a small amount each time.
The report highlights how different areas have different shopping habits.
South-west Bengaluru is the most premium FMCG micro-cluster.
West Delhi has the highest household spending on FMCG.
South Delhi consumes the most FMCG products by weight.
Convenience drives premium product purchases in south-west Bengaluru.
GDSC Mumbai households make the most frequent FMCG purchases.
- Who
- Consumers in different micro-clusters of Indian metros.
- What
- Analysis of FMCG consumption in top Indian metros.
- When
- Based on recent analysis of FMCG data.
- Where
- Top nine metropolitan cities in India, with a focus on specific micro-clusters.
- Why
- To understand FMCG consumption patterns across different regions.
Consumers
Businesses
Consumption Patterns
Consumers
South-west Bengaluru is the most premium FMCG cluster.
Businesses
Households in West Delhi spend the most on FMCG.
- South-west Bengaluru Avg. Spend per kg
- ₹227
- Bengaluru Avg. Spend per kg
- ₹211
- West Delhi Household Spend
- ₹39,325 per annum
- South Delhi Cluster Consumption
- 240 kgs per year
- GDSC Mumbai Visits
- 233 visits per year
