Archive · 3 Sep 2025
Saudi Arabia Launches Tourism Campaign with Cristiano Ronaldo
Saudi Arabia, in collaboration with Cristiano Ronaldo, has started a new campaign to attract more tourists.
The campaign, titled 'I Came for Football, I Stayed For More,' highlights the variety of sports, entertainment, and cultural events held throughout the year.
Saudi Arabia is aiming to become a major global hub for events, including the FIFA World Cup and Esports Olympics.
The country wants visitors to see all it has to offer, moving beyond just sports, with a goal of 150 million visitors by 2030.
The campaign also features Ronaldo, who is already residing in Saudi Arabia.
Saudi Tourism Authority launched a tourism campaign starring Cristiano Ronaldo.
The campaign is titled 'I Came for Football, I Stayed For More'.
It aims to attract tourists to Saudi Arabia for events throughout the year.
Saudi Arabia is hosting events like the FIFA World Cup 2034 and Esports Olympics Games 2027.
The goal is to reach 150 million visitors by 2030.
- Who
- Saudi Tourism Authority (STA) and Cristiano Ronaldo
- What
- Launched tourism campaign titled 'I Came for Football, I Stayed For More'.
- When
- Recently launched
- Where
- Saudi Arabia
- Why
- To promote Saudi Arabia as a year-round tourist destination.
- Campaign Title
- I Came for Football, I Stayed For More
- Featured Personality
- Cristiano Ronaldo (CR7)
- Key Markets
- Europe, India, and China
- Tourism Goal
- 150 million visitors by 2030
- Investment in Sector
- $800 billion
- Upcoming Events
- FIFA World Cup 2034, AFC Asian Cup 2027, Esports Olympics Games 2027
