Archive · 28 Jan 2026
Marico acquires 4700BC popcorn for premium snacking
Marico, a big company that sells food and health products, has bought a popular popcorn brand called 4700BC.
This popcorn brand is known for being premium and tasty.
Marico wants to add more snack options to its products, not just healthy foods.
They paid a lot of money to buy 4700BC from PVR, another company.
4700BC is sold in cinemas, online, and even on some airlines.
Marico thinks this will help them grow and make more money.
They also have other brands like Saffola and Plix, which focus on health.
This buy is part of Marico's plan to offer more snack options to people who want to enjoy tasty treats at home.
Marico acquires 93.25% stake in premium popcorn brand 4700BC for ₹226.83 crore.
4700BC's annualized run rate reached ₹140 crore in Q3 2025, with FY25 revenues of ₹98.66 crore.
Marico aims to capture the at-home indulgence market while maintaining its health-led roots.
4700BC's sales come primarily from online platforms, with a small portion from PVR-Inox cinemas.
Marico plans to expand 4700BC's distribution through modern and general trade using its existing network.
- Who
- Marico, 4700BC, PVR, Saugata Gupta
- What
- Marico's acquisition of 4700BC popcorn brand
- When
- Recent acquisition, with 4700BC founded in 2012 and acquired by PVR in 2015
- Where
- India, with sales through online platforms, PVR-Inox cinemas, and airlines like Etihad and Qatar Airways
- Why
- To capture at-home indulgence and expand into the premium gourmet snacking category
- Acquisition Value
- ₹226.83 crore
- Acquisition Stake
- 93.25%
- 4700BC Revenue (FY25)
- ₹98.66 crore
- 4700BC Annualized Run Rate (Q3 2025)
- ₹140 crore
- 4700BC Losses (FY25)
- ₹16 crore
- Marico's Foods Portfolio Growth (Q3 2025)
- 5% YoY
- Marico's Consolidated Revenue (Q3 2025)
- ₹3,537 crore
- Marico's Profit After Tax (Q3 2025)
- ₹447 crore