Archive · 24 Jun 2025
Colgate's Oral Health Movement Reveals Insights in India
Colgate launched a program to check the oral health of people in India.
They screened over 4.5 million people and found that the average oral health score was not very high.
Many people have problems like cavities and gum issues.
The program also encouraged people to visit dentists.
Colgate also held a meeting with health officials to talk about how to improve oral health in India.
They found that it's important to brush your teeth well, eat healthy foods, and avoid things like tobacco.
The program is part of a larger effort to improve health in India.
Colgate's Oral Health Movement screened over 4.5 million Indians to assess oral health.
The average Oral Health score in India is 2.6 out of 5, highlighting a need for improved care.
41% of individuals face a high risk of cavities, and 44% are prone to gum issues.
The initiative led to 1/6th of the screened individuals visiting a dentist.
The Oral Health Movement summit was held in New Delhi with the Union Minister of Health and Family Welfare.
- Who
- Colgate-Palmolive, the Indian Dental Association (IDA), and participants in the screening.
- What
- Colgate's Oral Health Movement, which screened over 4.5 million Indians.
- When
- November 2024 (launch) and the Oral Health Summit was held recently.
- Where
- Across India, with a summit held in New Delhi.
- Why
- To raise awareness and improve oral health in India by encouraging screenings and dental visits.
Healthcare Focus
Private Sector Approach
Government vs Private initiatives
Healthcare Focus
Emphasize government policy and programs for comprehensive oral care.
Private Sector Approach
Highlight the role of the private sector in implementing oral health programs.
- Average Oral Health Score
- 2.6 out of 5
- Individuals at High Cavity Risk
- 41%
- Individuals Prone to Gum Issues
- 44%
- Dentist Visits Post-Screening
- 1/6th of screened individuals
- Children (3-12 years) at High Cavity Risk
- 50%
- Screening Participation
- 4.5 million+