Archive · 17 Jan 2026
Seoul POP Pavilion Shines at CES 2026
At a big tech event called CES 2026 in Las Vegas, Seoul, the capital of South Korea, had a special area called the Seoul POP Pavilion.
This pavilion showed off cool new technologies from 69 companies and was supported by many organizations and universities.
The goal was to show that Seoul is a great place for new tech companies to grow and become successful.
The pavilion was also staffed by 70 university students who helped visitors and made the place more fun.
Many of the companies in the pavilion won important awards, which showed that their technologies are really good.
The pavilion was a big success and showed that Seoul is a city that supports new ideas and technologies.
Seoul POP Pavilion at CES 2026 showcased 69 companies and was supported by 19 organizations and 11 partner institutions.
The pavilion aimed to propel Seoul's tech ecosystem onto the world stage and foster 40 unicorn companies by 2030.
13 companies from the pavilion won the prestigious CES Innovation Award.
70 university students from nine Seoul universities staffed the pavilion, adding energy and facilitating communication.
The pavilion demonstrated Seoul's commitment to nurturing talent and technology through public-private partnerships.
- Who
- Seoul Business Agency (SBA), Seoul Metropolitan Government, 69 companies, 19 organizations, 11 partner institutions, 70 university students
- What
- Seoul POP Pavilion showcasing Seoul's tech ecosystem and startups at CES 2026
- When
- CES 2026
- Where
- Las Vegas, at the Venetian Expo in Eureka Park
- Why
- To propel Seoul's tech ecosystem onto the world stage and foster 40 unicorn companies by 2030
- Event
- CES 2026
- Location
- Las Vegas
- Organizers
- Seoul Business Agency (SBA) and Seoul Metropolitan Government
- Participating Companies
- 69
- Supporting Organizations
- 19
- Partner Institutions
- 11
- Student Supporters
- 70
- CES Innovation Awards
- 13