Archive · 19 Aug 2025
Re Sustainability Launches Green Initiatives for Eco-Conscious Living
Re Sustainability has started two new projects to help the environment.
One is the Green Ganesha campaign, which gives out eco-friendly statues of the Hindu god Ganesha that have seeds inside.
When you put them in soil, they grow into plants!
The other project is Aakri, an app that helps people get rid of their trash in a better way.
It picks up different types of waste, like recycling and special waste, right from your door.
These projects are meant to help make cities cleaner and reduce waste, encouraging people to take care of the planet.
Re Sustainability launched Green Ganesha campaign and Aakri, a waste collection platform.
The Green Ganesha campaign aims to distribute 15,000 eco-friendly seed Ganesha idols.
Aakri is a smart, app-based platform for doorstep pickup of waste, including recyclables.
Aakri is currently active in the southern region and has over 1 lakh users.
Both initiatives promote sustainability and circular economy principles.
- Who
- Re Sustainability Limited, 92.7 BIG FM, and citizens are involved in the initiatives.
- What
- Re Sustainability launched the Green Ganesha campaign and the Aakri waste collection platform.
- When
- The initiatives were launched during the festive season.
- Where
- The initiatives were launched at My Home Bhooja and are focused on the southern region of India.
- Why
- To strengthen the circular economy, promote eco-conscious responsibility, and reduce waste.
Environmental Impact of Traditional Practices
Sustainable Solutions
Impact and Solution
Environmental Impact of Traditional Practices
Traditional Ganesha idols made of POP and toxic paints harm water bodies.
Sustainable Solutions
Re Sustainability's Green Ganesha campaign and Aakri platform are designed to counter these effects.
- Company
- Re Sustainability Limited
- Campaign Name
- Green Ganesha 2025
- Idols Distributed
- 15,000 seed Ganesha idols
- Platform Name
- Aakri
- Aakri Users
- Over 1 lakh