Archive · 12 Dec 2025
Dream11 Shifts Focus to Sports Entertainment
Dream11, a company known for fantasy sports, is changing its focus.
Instead of just gaming, they want to be a platform where sports fans can watch and interact with their favorite creators.
They have over 250 million users and plan to make money through ads and paid promotions.
They've already started working with 25 creators and want to add more.
This new approach is all about making sports more fun and engaging for fans.
Dream11 is pivoting from fantasy gaming to sports entertainment.
The company has 250 million registered users and 30 million monthly active users.
They plan to monetize through ads and paid shoutouts to creators.
A second screen will allow fans to engage with creators via chat or live-streamed video.
Dream11 has onboarded 25 creators with plans to scale up.
- Who
- Dream11, a sports technology platform
- What
- Shifting focus from fantasy gaming to sports entertainment
- When
- Not specified
- Where
- Not specified
- Why
- To engage fans with creators and monetize through ads and paid shoutouts
- Company
- Dream11
- Current Users
- 250 million registered, 30 million monthly active
- New Focus
- Second-screen sports entertainment
- Monetization Strategy
- Ads and paid shoutouts
- Creators Onboard
- 25