Archive · 7 Dec 2025

Forrester Predicts Indian Firms Must Shift to Evidence-Based AI Execution

Forrester Predicts Indian Firms Must Shift to Evidence-Based AI Execution

Forrester, a research company, says that in 2026, Indian companies will need to stop just experimenting with AI and start using it in a more serious way.

This means making decisions based on evidence and being transparent about how they use AI.

Companies will need to focus on long-term benefits rather than quick wins.

They also need to build trust with customers and regulators.

Forrester predicts that many companies will face challenges like technical debt, which is when old systems slow down new innovations.

They also say that some companies might have problems with AI vendors not delivering what they promised.

Overall, companies that focus on governance, transparency, and measurable outcomes will do better in the future.

Sources