Archive · 14 Sep 2025
I4C and Amazon India Partner to Combat Online Scams
I4C, the Indian cybercrime team, and Amazon India are working together to protect people from online scams.
They're launching a campaign called #ScamSmartIndia to help people spot and avoid fraud.
This will include safety tips on social media, in Amazon packages, and digital ads.
They also plan to host a hackathon where people can develop tools to detect and prevent scams, especially because scams increase during the festive shopping season.
The initiative targets all consumers, with a special focus on first-time internet users and senior citizens.
I4C and Amazon India have partnered to launch the #ScamSmartIndia campaign.
The campaign aims to increase consumer awareness of online fraud.
Initiatives include digital safety advisories and social media content.
A national hackathon will develop AI tools for scam detection.
The initiative is focused on safe online shopping during festive seasons.
- Who
- I4C and Amazon India
- What
- Launched #ScamSmartIndia campaign
- When
- During the festive shopping season
- Where
- India
- Why
- To curb online scams
- Partners
- I4C & Amazon India
- Initiative Name
- #ScamSmartIndia
- Focus
- Online fraud prevention
- Target Audience
- Consumers
- Actions
- Digital safety advisories, social media content, flyers, hackathon