Archive · 17 Sep 2026
Rentomojo Shares Debut 19% Above IPO Issue Price
Rentomojo is a company that lets people rent furniture and appliances online.
It also has physical experience stores across India.
The company sold shares to the public in an IPO.
Investors applied for the shares 51 times more than the number available.
When trading began, the shares were priced at Rs 482.45.
That was 19% higher than the IPO price of Rs 404.
Rentomojo has many rental items and a large subscriber base.
Experts liked its growth and recurring income.
However, they also warned that the business needs a lot of capital and faces risks if customers stop paying or demand weakens.
Rentomojo shares listed at Rs 482.45 on the NSE, a 19% premium to the Rs 404 issue price.
The Rs 1,256 crore IPO was subscribed 51 times.
The offering included a Rs 150.06 crore fresh issue and an offer for sale of Rs 1,105.51 crore.
Rentomojo operates an online furniture and appliance rental and subscription platform through 82 experience stores across India.
Brokerage Anand Rathi cited Rentomojo’s distribution network and recurring revenue, while noting risks including capital intensity and subscriber defaults.
- Who
- Rentomojo and investors in its initial public offering; Anand Rathi provided an expert assessment.
- What
- Rentomojo shares listed at Rs 482.45, 19% above their Rs 404 IPO issue price.
- When
- On the company’s stock-market debut; the articles do not provide a specific date.
- Where
- On the National Stock Exchange of India, referred to as the NSE; Rentomojo operates across India.
- Why
- Strong investor demand was indicated by the IPO’s 51-times subscription, while analysts cited the company’s growth, recurring revenue and distribution network.
Supportive View
Risk View
Competitive position
Supportive View
Anand Rathi said Rentomojo benefits from an extensive, exclusive pipeline distribution network measuring 60,151 metres as of July 31, along with barriers that may support customer stickiness.
Risk View
The company remains exposed to execution challenges and geographic concentration, which could affect its ability to sustain its competitive position.
Growth and valuation
Supportive View
Strong revenue growth, recurring revenue, a rising subscriber base, high asset occupancy and possible operating leverage support a premium valuation, according to Anand Rathi.
Risk View
The business is capital intensive, and its premium valuation may be vulnerable if rental demand weakens or operating performance falls short.
Customer economics
Supportive View
Healthy asset occupancy and a growing subscriber base indicate demand for Rentomojo’s rental and subscription services.
Risk View
Subscriber defaults are a significant risk, and customers’ failure to pay could affect the company’s financial performance.
- Listing price
- Rs 482.45 per share on the NSE
- IPO issue price
- Rs 404 per share
- Listing premium
- 19%
- IPO size
- Rs 1,256 crore
- Subscription
- 51 times
- Operating footprint
- 82 experience stores across India
- Live items
- 851,184 furniture and appliance items
- FY26 occupancy rate
- 83.34%, according to the company’s IPO note