Archive · 9 Aug 2025

Jaguar CEO Defends Rebrand Against Trump Criticism

Jaguar CEO Defends Rebrand Against Trump Criticism

Jaguar, the car company, has changed its look and is getting ready to sell electric cars.

Some people, like former President Trump, don't like the changes and think it's causing problems for the company.

The new boss, PB Balaji, says that customers actually like the new look.

The company is trying to attract younger buyers by changing its image and making electric cars.

They've introduced a new marketing campaign and removed their famous logo.

Jaguar is also dealing with challenges, like fewer people buying cars globally and tariffs from the US.

Even though some are criticizing it, the company is still moving forward with its plans to change.

Sources