Archive · 26 Jun 2025
Assam Aims Concert Boost with BookMyShow Partnership
Assam is trying to become a great place for concerts, like its neighbor Meghalaya.
They've made a deal with BookMyShow, a company that sells tickets, to help bring in big international music acts.
The government hopes this will bring more people and money to Assam, and also make the state more famous for its culture.
They're even planning a concert with Post Malone.
They are hoping to be as successful as Meghalaya, which has hosted big-name musicians like Scorpions and Bryan Adams.
Assam signed a deal with BookMyShow to host international concerts.
The agreement follows Assam's concert tourism policy approval.
Assam aims to rival Meghalaya as a music and entertainment hub.
Post Malone is scheduled to perform in Guwahati on December 8.
The initiative seeks to boost Assam's economy and cultural profile.
- Who
- Assam Tourism Development Corporation and BigTree Entertainment (BookMyShow).
- What
- Assam signed a deal with BookMyShow to promote international concerts.
- When
- The MoU was signed recently, following a concert tourism policy.
- Where
- Assam, specifically Guwahati.
- Why
- To boost Assam's economy and cultural profile by becoming a music and entertainment hub, similar to Meghalaya.
- Organization
- Assam Tourism Development Corporation Limited (ATDCL)
- Partner
- BigTree Entertainment Private Limited (BookMyShow)
- Objective
- Host international concerts in Assam.
- Event
- Post Malone concert on December 8
- Precedent
- Meghalaya's success in concert tourism