Archive · 1 Feb 2026
Iranians Boycott Huda Beauty Over Alleged Support for Regime
Huda Beauty is a popular makeup brand.
Recently, many Iranians started a boycott against it.
They are upset because the brand's owner, Huda Kattan, shared a video that seemed to support the Iranian government.
The protesters say the government is bad and has hurt many people.
They are throwing away Huda Beauty products and asking stores like Sephora to stop selling them.
Huda Kattan's sister even unfollowed her on social media, which some people see as support for the protesters.
The brand hasn't said anything about the boycott yet.
Huda Beauty, a top indie beauty brand, faces boycott calls from Iranian protesters.
Protesters accuse Huda Kattan of supporting the Iranian regime and spreading misinformation.
The boycott started after Kattan shared a video from TRT World, seen as regime propaganda.
Protesters are destroying Huda Beauty products and calling on Sephora to remove them from shelves.
Huda Kattan's sister, Mona, has unfollowed her on social media, signaling support for the protesters.
- Who
- Iranian protesters and supporters
- What
- Boycott of Huda Beauty brand
- When
- January 28, 2026
- Where
- Social media, primarily among Iranian communities
- Why
- Alleged support for the Iranian regime and spreading misinformation
- Brand
- Huda Beauty
- Founder
- Huda Kattan
- Market Share
- 20.4% (indie beauty brands)
- Incident Date
- January 28, 2026
- Protest Trigger
- Post sharing TRT World video
- Sister's Action
- Mona Kattan unfollowed Huda Kattan
- Protester Claims
- Support for terrorist regime, misinformation
- Sephora Involvement
- Called to remove Huda Beauty products