Archive · 23 Aug 2026
Nashik Ganesh Idols Gain Strong Demand Across Global Markets
Artists in Nashik make Ganesh idols for the annual Ganesh festival.
People in India and other countries want to buy these idols.
This year, the idols are being sent to more than 22 countries.
They are made from Shadu clay or Plaster of Paris.
The artists create more than 20 different designs.
Some designs show Ganesh sitting on a throne or riding a mouse.
Small idols cost about ₹2,500, while large decorated idols can cost ₹50,000.
The More family has been making these idols for four generations.
The overseas interest is helping Nashik’s traditional craft grow.
Ganesh idols made in Nashik are being shipped to more than 22 countries.
Artisans are producing idols from Shadu clay and Plaster of Paris.
The More family has continued idol-making for four generations.
Workshops offer more than 20 designs, including traditional and artistic forms.
Prices range from about ₹2,500 for smaller idols to ₹50,000 for larger ones.
- Who
- Nashik artisans, including the fourth-generation More family workshop, and devotees living in India and overseas.
- What
- Ganesh idols made from Shadu clay and Plaster of Paris are being sold and shipped internationally.
- When
- This year, ahead of the Ganesh festival; preparations usually begin nearly a year in advance.
- Where
- The idols are made in Nashik and shipped to more than 22 countries, including the United States, United Kingdom, Australia, Canada and Japan.
- Why
- Overseas demand is being driven by traditional craftsmanship, intricate detailing and a wide range of designs.
- International reach
- Idols have been ordered by buyers in more than 22 countries.
- Materials
- Workshops make idols from Shadu clay and Plaster of Paris.
- Design variety
- Artisans are producing more than 20 artistic forms.
- Price range
- Idols cost approximately ₹2,500 to ₹50,000, depending on size, design and finish.
- Family tradition
- The More family has continued the craft for four generations.
- Export destinations
- Shipments include the United States, United Kingdom, Nigeria, South Africa, Australia, Canada, Germany, New Zealand, Singapore, Malaysia, France, Japan, Italy, the Netherlands, Ireland, the United Arab Emirates and Thailand.