Archive · 19 Aug 2026
NDTV Seeks Global Role as India’s Trusted Media Voice
Rahul Kanwal leads NDTV, an Indian news organization.
He said NDTV wants to become a trusted way for people around the world to learn about India.
He believes NDTV is already well known in many countries.
The network is focusing strongly on websites, apps and other digital platforms.
It is also planning new projects about health, careers, lifestyle, cars and world news.
Kanwal said news must be trustworthy, especially when artificial intelligence can create polished but inaccurate material.
NDTV’s new message is “When It Really Matters.”
He hopes people will choose NDTV during elections, budgets and major breaking stories.
NDTV CEO and Editor-in-Chief Rahul Kanwal said the network could become India’s voice to the world.
Kanwal said NDTV is embracing its digital-first strategy as audiences increasingly consume news online.
He said the network aims to remain credible and relevant amid AI-generated content and fragmented attention spans.
NDTV is developing an “NDTV multiverse” covering health, careers, lifestyle, automobiles and global news.
The network’s new identity centers on the proposition “NDTV – When It Really Matters.”
- Who
- Rahul Kanwal, NDTV’s CEO and Editor-in-Chief, discussed the network’s future.
- What
- NDTV unveiled a new identity and logo while outlining plans to expand its digital and global news operations.
- When
- The interview took place soon after NDTV unveiled its new identity and logo; Kanwal said he became CEO and Editor-in-Chief last year.
- Where
- The discussion concerned NDTV’s operations in India and its intended international reach across regions including Europe, Africa, the Middle East and America.
- Why
- NDTV aims to remain credible, relevant and trusted as audiences move online, attention becomes more fragmented and AI-generated content expands.
- Network leader
- Rahul Kanwal is NDTV’s CEO and Editor-in-Chief.
- New identity
- NDTV’s larger network proposition is “NDTV – When It Really Matters.”
- Digital strategy
- Kanwal described NDTV as digital-first and said it is embracing the shift toward online news consumption.
- Planned expansion
- The proposed NDTV multiverse includes Lifeline, Launchpad, NDTV Good Times, NDTV Automate and NDTV World.
- Global ambition
- Kanwal said NDTV World is intended to become India’s media window to the rest of the world.
- Editorial goal
- Kanwal said he wants the network to listen to everyone and have its journalists, anchors, reporters and producers do their jobs well.
- Trust test
- Kanwal said audience behavior during elections, budgets and major breaking stories will show whether NDTV has earned trust.