Sazerac Plans to Expand Whiskey Sales in India

Sazerac, a big alcohol company, is excited about selling more whiskey in India.

They're bringing in brands like Buffalo Trace and Sazerac Rye.

India's whiskey market is growing, especially the part where people buy pricier, better-quality drinks.

Sazerac thinks people in India are open to trying new drinks like bourbon, which has a different taste.

They're working with an Indian whiskey maker, John Distilleries.

India lowered taxes on bourbon, which helps.

Even though taxes on Scotch whiskey also went down, Sazerac believes both American and Scotch whiskeys will be popular.