Archive · 7 Jun 2025
Nazara Technologies Acquires Smaaash for ₹126 Crore
Nazara Technologies, a gaming company, bought Smaaash, an entertainment company known for games like bowling and virtual reality, for ₹126 crore.
This happened as part of a plan approved by a court to help Smaaash with its debts.
Nazara gave Smaaash some money in the form of shares and a loan.
Smaaash had been struggling financially, especially after the COVID-19 pandemic.
Before its problems, Smaaash was a popular place for entertainment with multiple locations across India, backed by well-known investors, including Sachin Tendulkar.
Now, Nazara is the new owner.
Nazara Technologies acquired Smaaash Entertainment for ₹126 crore.
The acquisition was part of a court-approved resolution plan.
Nazara infused ₹10 crore equity and provided a ₹116 crore inter-corporate loan.
Smaaash reported a turnover of ₹112.34 crore in FY24.
Smaaash, founded in 2012, had 11+ centers but faced financial distress post-COVID-19.
- Who
- Nazara Technologies acquired Smaaash Entertainment.
- What
- Nazara Technologies acquired the gaming and entertainment company Smaaash Entertainment.
- When
- The acquisition was completed recently, as of June 6.
- Where
- India.
- Why
- The acquisition was part of a court-approved resolution plan and signals Nazara’s expansion into location-based entertainment.
- Acquirer
- Nazara Technologies Ltd
- Acquired Company
- Smaaash Entertainment Pvt. Ltd
- Acquisition Cost
- ₹126 crore
- Deal Type
- Court-approved resolution plan
- Equity Infusion
- ₹10 crore
- Inter-corporate loan
- ₹116 crore
- Smaaash FY24 Turnover
- ₹112.34 crore