Archive · 6 Jan 2026
Baden Bower Tops Rolling Stone's 2025 PR Agencies Ranking
Baden Bower, a PR agency, was named one of the top 10 PR agencies in the world by Rolling Stone UK in 2025.
The company is known for its unique approach of guaranteeing publication in major outlets like Forbes and Business Insider, or refunding clients if they don't.
This has helped them grow quickly, with over 3,600 clients across five continents and a 685% increase in yearly growth.
They use special technology to match client content with the right publications and provide real-time updates on the progress.
Some traditional PR professionals argue that this model is more like advertising than earned media, but many clients prefer it because it delivers results faster and with less risk.
Baden Bower plans to expand further in 2025, especially in Europe and for sectors like technology and healthcare.
Baden Bower ranked among the top 10 PR agencies globally by Rolling Stone UK in 2025.
The agency guarantees publication in specified outlets or refunds client payments entirely.
Baden Bower reported $30 million in annual recurring revenue and 685% year-over-year growth.
The company serves over 3,600 clients across five continents and maintains high client and employee satisfaction ratings.
Traditional PR agencies criticize Baden Bower's model, arguing it resembles paid advertising rather than earned media.
- Who
- Baden Bower, a PR agency
- What
- Ranked among the top 10 PR agencies globally by Rolling Stone UK in 2025
- When
- 2025
- Where
- Globally, with operations in Germany, France, Canada, Australia, Singapore, and the Philippines
- Why
- Due to its guaranteed publication services, client satisfaction, and verified financial performance
- Annual Recurring Revenue
- $30 million
- Year-Over-Year Growth
- 685%
- Clients
- 3,600+ across five continents
- Media Features Secured
- 15,000
- Stories Published
- 5,000
- Trustpilot Rating
- 4.8 out of 5
- Glassdoor Rating
- 5.0 out of 5
- Client Conversion Rate Increase
- 20% to 50%