Archive · 27 Jul 2026
Pune Designer Preserves India's Handloom Heritage
Preeti Pawar is a designer from Pune who has been working for over 20 years to save India's traditional handloom crafts.
She works with weavers and block printers from different states to create modern clothing that people want to buy.
This helps the artisans keep their jobs and their traditional skills alive.
Pawar also teaches young designers about using old fabrics in new ways to reduce waste.
She believes that clothes are not just about looking good but also about feeling good and being connected to one's identity.
By buying handmade fabrics, people can help keep these ancient crafts alive for future generations.
Pune-based designer Preeti Pawar collaborates with artisans to preserve traditional handloom crafts.
She works with weavers and block printers from multiple states to create modern, appealing clothing.
Pawar's efforts support the economic stability of artisans and the survival of rare techniques.
She promotes sustainability through upcycling and zero-waste practices in her workshops.
Pawar's work with the Svayambhu Foundation helps women develop tailoring skills and earn independent livelihoods.
- Who
- Pune-based designer Preeti Pawar
- What
- Preserving India's traditional handloom heritage through modern design
- When
- Over the past two decades
- Where
- Pune, India, collaborating with artisans across multiple states
- Why
- To ensure the survival of traditional crafts and support artisans' livelihoods
Traditional Craft Preservation
Modernization and Mass Production
Cultural Heritage
Traditional Craft Preservation
Preserving traditional crafts maintains cultural heritage and supports artisans' livelihoods.
Modernization and Mass Production
Modernization and mass production offer economic efficiency and meet contemporary consumer demands.
Economic Viability
Traditional Craft Preservation
Sustained demand for handcrafted textiles ensures economic stability for artisans.
Modernization and Mass Production
Machine-made fabrics provide cost-effective alternatives, making them more accessible to a broader market.
- Designer
- Preeti Pawar
- Regions Collaborated
- Madhya Pradesh, Tamil Nadu, Karnataka, Maharashtra, Rajasthan, Gujarat, Andhra Pradesh
- Years of Experience
- More than two decades
- Foundation Involved
- Svayambhu Foundation
- Key Techniques Preserved
- Handloom weaving, block printing
- Sustainability Practices
- Upcycling, zero-waste practices