Archive · 1 Sep 2025
American Eagle Launches Kelce Collaboration with Rising Stars
American Eagle has teamed up with NFL star Travis Kelce for a new clothing line called 'Live to Play'.
The collection features up-and-coming athletes from different sports.
This collaboration, in partnership with Kelce's streetwear brand, comes after his recent proposal.
The timing of the campaign seems strategic, given Kelce's high popularity.
It aims to be more inclusive than past campaigns.
The campaign includes athletes like Anna Frey and Suni Lee.
The goal is to showcase a diverse group of athletes and promote sports.
American Eagle announced a collaboration with Travis Kelce.
The collection is named 'Live to Play'.
The collaboration includes athletes like Anna Frey and Suni Lee.
The timing is notable given Kelce's recent high-profile engagement.
The brand aims for inclusivity after prior criticisms.
- Who
- American Eagle and Travis Kelce
- What
- Announced a limited-edition collaboration, 'Live to Play'.
- When
- Launched recently.
- Where
- N/A
- Why
- To promote inclusivity and sports culture.
- Collaboration
- American Eagle x Travis Kelce
- Collection Name
- Live to Play
- Featured Athletes
- Anna Frey, Azzi Fudd, Kiyan Anthony, Drew Allar, Jeremiah Smith, Suni Lee
- Kelce's Brand Partner
- Tru Kolors
- Timing
- Launched after Travis Kelce's proposal