Archive · 24 Jul 2026

Zepto IPO: Comparing Quick Commerce Rivals

Zepto IPO: Comparing Quick Commerce Rivals

Zepto, Blinkit, and Instamart are three companies that deliver groceries and other essentials very quickly.

Zepto is planning to go public and raise money to expand.

Zepto takes more orders per store each day than its competitors, but each order is worth less money.

This means Zepto makes less profit per order.

Blinkit and Instamart focus on making more money from each order by charging higher delivery fees.

Zepto needs to increase its orders per store to 3,000 to become profitable, but this is challenging.

Blinkit is expanding quickly, while Instamart is growing more slowly but efficiently.

Zepto relies on its IPO for funding, unlike its competitors who have other businesses to support them.

Sources