Archive · 26 Aug 2026
Anand Rathi Group Bets on Trust for India Growth
Pradeep Gupta helped start Anand Rathi Group in 1994.
The company began by helping people and institutions buy and sell investments.
It later added wealth management, insurance broking and loans.
Gupta says investors today understand financial products better than they did in the past.
Anand Rathi uses offices, local business partners and websites to help customers.
The company believes people need both technology and trusted advisers.
It studies products and customer needs before making recommendations.
Gupta says investments should match a person’s goals and comfort with risk.
The group wants to expand its businesses while building long-term relationships with customers.
Pradeep Gupta says Anand Rathi Group began in 1994 as India’s capital markets became more professional.
The group expanded from broking and distribution into wealth management, insurance broking and lending.
Anand Rathi combines branches, business partners and digital platforms to provide guidance and transaction access.
Gupta says suitable asset allocation should reflect each customer’s goals, finances and emotional risk tolerance.
The group aims to grow its insurance, reinsurance and non-banking finance businesses while prioritising satisfied customers.
- Who
- Pradeep Gupta, Co-Founder and Vice-Chairman of Anand Rathi Group, discussed the group’s strategy.
- What
- The interview covered investor evolution, hybrid advisory, asset allocation, expansion and future growth plans.
- When
- Anand Rathi Group entered financial services in 1994; its next growth phase is planned for the coming decade and beyond.
- Where
- The strategy concerns Anand Rathi’s financial-services operations in India, including markets beyond major metropolitan areas.
- Why
- The group wants to address changing customer needs, provide suitable financial solutions and build long-term relationships.
- Founded in financial services
- 1994
- Core businesses at launch
- Institutional broking and distribution, consulting, and investment banking
- Physical network
- Around 100 branches
- Business partners
- More than 1,200
- Customer age profile
- Around 80% of customers are above 30
- Investor education
- Seminars began as early as 1995 and 1996
- Growth focus
- Broking, wealth management, insurance and reinsurance broking, and non-banking finance