Archive · 10 Jun 2025
Goli Soda's International Rise: From Indian Street Drink to Global Markets
Goli Soda, a fizzy drink from India, is making a comeback.
It has a unique bottle with a marble inside and was once popular.
Now called Goli Pop Soda, it's being sold around the world, like in the US and Europe.
The government is helping, showing that Indian drinks can compete with big brands.
It's a success story of an old drink going global, proving traditional products can be popular again.
Goli Soda, also called Banta Soda, originated in British India in the 19th century.
The drink features a distinctive Codd-neck bottle with a marble inside.
Goli Soda's popularity waned before experiencing a modern revival.
The rebranded Goli Pop Soda has been launched internationally with government support.
The drink is now sold in international markets, including the US, UK, Europe, and Gulf countries.
- Who
- Goli Soda, also known as Banta Soda or Goti Soda, is a traditional Indian drink.
- What
- Goli Soda is a carbonated drink known for its unique Codd-neck bottle with a marble.
- When
- The global launch of Goli Pop Soda was on February 4, 2025.
- Where
- Initially popular in India, it's now sold in international markets including the US, UK, Europe, and the Gulf countries.
- Why
- The international success showcases that traditional products can be reimagined for global appeal.
- Alternative Names
- Banta Soda, Goli Soda, Goti Soda
- Origin
- 19th century
- Inventor of the Bottle
- Hiram Codd
- Global Launch
- February 4, 2025
- International Markets
- United States, UK, Europe, Gulf countries
- Government Body Involved
- Ministry of Commerce & Industry
- Key Partner
- APEDA