Archive · 14 Jun 2025
Byron Allen and McDonald's Settle Advertising Lawsuit
Byron Allen, who owns media companies, sued McDonald's because he said they weren't supporting Black-owned media enough.
McDonald's initially won in court, but Allen appealed.
They've now settled the case.
McDonald's will keep buying ads from Allen's company, but the financial details are private.
Both sides say they are happy and will keep working together.
Allen's companies, like others in media, face challenges from cord-cutting and less ad revenue.
Byron Allen's Entertainment Studios and The Weather Group settled a lawsuit with McDonald's.
The lawsuit involved McDonald's alleged lack of support for Black-owned media.
The settlement was reached after Allen appealed a court decision.
McDonald's will continue to purchase ads from Allen's ESN.
No financial details of the settlement were released.
- Who
- Byron Allen's Entertainment Studios and The Weather Group, and McDonald's.
- What
- Byron Allen and McDonald's settled a lawsuit concerning advertising practices.
- When
- The settlement was announced on Friday.
- Where
- The lawsuit was in the U.S. District Court for the Central District of California.
- Why
- The lawsuit concerned McDonald's alleged lack of support for Black-owned media.
Byron Allen
McDonald's
Advertising support for Black-owned Media
Byron Allen
Initially claimed McDonald's did not adequately support Black-owned media.
McDonald's
McDonald's did not admit any wrongdoing and the settlement involved an ongoing advertising relationship.
- Parties Involved
- Byron Allen's Entertainment Studios, The Weather Group, and McDonald's
- Subject of Lawsuit
- Alleged lack of support for Black-owned media
- Court
- U.S. District Court for the Central District of California
- Settlement Outcome
- McDonald's will buy ads from ESN
- Financial Details
- Undisclosed