Archive · 7 Sep 2025
Gwyneth Paltrow Hired After Kiss Cam Scandal
A kiss cam video at a Coldplay concert showed Kristin Cabot and her boss Andy Byron, leading to a scandal.
Kristin Cabot filed for divorce, as their marriage was reportedly already suffering.
The software company, Astronomer, hired Gwyneth Paltrow, Chris Martin's ex-wife, as a temporary spokesperson, which sparked a lot of buzz online.
Many praised the company's PR strategy, turning the situation into a chance for brand awareness and humor.
The incident has caused a lot of gossip and jokes online.
Kristin Cabot filed for divorce.
A video showed Kristin with her boss Andy Byron at a Coldplay concert.
The video went viral on social media.
Astronomer hired Gwyneth Paltrow.
The incident has caused a lot of gossip and jokes online.
- Who
- Kristin Cabot, Andy Byron
- What
- Kristin Cabot filed for divorce after a kiss cam incident.
- When
- July (concert), August 2024 (divorce filing)
- Where
- Gillette Stadium, Boston
- Why
- Divorce filed after kiss cam incident.
Public reaction
Public Reaction
Company strategy
Public reaction
The company's strategy was 'savage' and 'genius'
Public Reaction
The company's strategy was a PR masterclass, turning a crisis into a marketing opportunity.
- People Involved
- Kristin Cabot, Andy Byron, Chris Martin, Gwyneth Paltrow
- Event
- Kiss Cam incident at Coldplay concert
- Location
- Gillette Stadium, Boston
- Company Involved
- Astronomer
Sources
Coldplay ‘kiss cam’ scandal spirals: Kristin Cabot ends marriage, ‘Boston Brahmin’s ex-wife calls it karma. Here's why
Astronomer HR And Husband File For Divorce 2 Months After Kiss Scam Scandal
Astronomer HR Head Kristin Cabot Files For Divorce After Coldplay Scandal: ‘Not Wife Material’
Coldplay’s Boston Concert Viral 'Kiss Cam' Video Couple File For Divorce From Their Partners
Ex-Astronomer HR Kristin Cabot files for divorce months after Coldplay kiss-cam scandal: Report
Astronomer HR Kristen Cabot & Husband File For Divorce 2 Months After Coldplay Kiss Scam Scandal
Ex-Astronomer HR Kristin Cabot’s husband’s reaction to Coldplay kiss-cam scandal revealed amid divorce filing: ‘He had cheating scandal coming’
Coldplay kiss cam fallout: Ex Astronomer HR Kristin Cabot files for divorce