9 months ago
Hindustan Zinc Promotes Zinc Galvanization at IITF 2025
Hindustan Zinc, a company that mines zinc, showed people at a big fair how zinc can help stop rust.
They showed a scooter cut in half, with one side protected by zinc and the other not.
The side with zinc didn't rust, which showed how zinc can make things last longer.
They also talked to people and gave them a quiz about zinc.
Lots of people visited their booth and learned about how important zinc is for keeping things like cars and buildings safe from rust.
A government official said the display was very clear and helpful.
The company's boss said they wanted to make the idea of using zinc simple and easy to understand for everyone.
Hindustan Zinc showcased zinc galvanization at IITF 2025 to educate citizens about corrosion protection.
The 'Zung Ke Khilaaf Zinc' campaign used a vintage Priya scooter split into galvanized and non-galvanized halves to demonstrate the effectiveness of zinc in preventing rust.
Farida Naik, Joint Secretary of the Ministry of Mines, praised the campaign for making a technical concept accessible and impactful.
Over 2,000 participants completed a quiz on zinc and its affordability, with the stall attracting over 1 lakh visitors.
Arun Misra, CEO of Hindustan Zinc, emphasized the importance of public awareness on galvanization for national infrastructure.
- Who
- Hindustan Zinc Ltd
- What
- Promoted zinc galvanization at IITF 2025
- Where
- India International Trade Fair (IITF) 2025
- When
- November 28, 2025
- Why
- To educate citizens about the importance of galvanization in protecting vehicles and infrastructure
Key facts
- Company
- Hindustan Zinc Ltd
- Event
- India International Trade Fair (IITF) 2025
- Campaign
- Zung Ke Khilaaf Zinc
- Participants
- 2,000 quiz participants, 1 lakh visitors
- Key Message
- Importance of galvanization in protecting vehicles and infrastructure
- Demo
- Vintage Priya scooter split into galvanized and non-galvanized halves
- Official Quote
- Farida Naik, Joint Secretary, Ministry of Mines
Quotes
Farida Naik
Joint Secretary, Ministry of Mines
“The ‘Zung Ke Khilaaf Zinc’ activation was brilliant in its clarity, its engagement, and its ability to connect with citizens. It turned a technical concept into a meaningful, impactful lesson that was easily the educational highlight of the Mining Pavilion.”
thehindubusinessline.com
Arun Misra
CEO of Hindustan Zinc
“This year at IITF, our goal was to make the crucial concept of galvanization simple, visual, and profoundly relatable for the public. The ‘Zung Ke Khilaaf Zinc’ activation powerfully demonstrated the importance of corrosion protection, not just in everyday life, but in building our national infrastructure and contributing to Viksit Bharat. The overwhelmingly encouraging response we received reinforces the urgent need for public awareness on galvanization, and we are proud to lead this vital conversation.”
thehindubusinessline.com
Sources
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