Archive · 23 Jul 2026

Bajaj Auto to Launch Electric Pulsar in FY28

Bajaj Auto to Launch Electric Pulsar in FY28

Bajaj Auto, a well-known motorcycle company, is planning to launch an electric version of its popular Pulsar motorcycle in the financial year 2028.

The company's Chief Financial Officer, Dinesh Thapar, mentioned that the development of this electric motorcycle is already quite advanced.

Bajaj Auto plans to introduce this new electric motorcycle in overseas markets before bringing it to India.

This move is part of Bajaj's strategy to adapt to stricter electric vehicle policies, especially in markets like Delhi.

Currently, Bajaj sells around 2,000 motorcycles with internal combustion engines in Delhi each month.

The company wants to ensure that the demand for their conventional motorcycles is not completely replaced by electric vehicles.

The launch of the electric Pulsar will mark Bajaj's entry into the growing market of electric motorcycles, which is expanding beyond just electric scooters.

Sources