Archive · 21 Aug 2025
The Onion's Print Edition Thrives Amidst Digital Shift
Imagine a newspaper that makes fun of the news, called The Onion.
It used to be just on the internet, but now it's back in print, like a real newspaper you can hold.
People seem to like it!
They pay to get it in the mail.
Other magazines are doing the same, because it's different from reading everything online.
Print magazines don't change as fast as websites do, which can be more relaxing.
Even though the internet is still important, some magazines are making money by offering a print version.
The Onion's owners want to buy a website called Infowars, but it's complicated because of a legal case.
The Onion, a satirical publication, has found success with its print edition after being acquired by new owners.
The publication has over 53,000 subscribers paying up to $9 monthly and anticipates $6 million in revenue this year.
Several publications, including Saveur and Creem, have reintroduced print editions to capitalize on reader nostalgia and stand out.
Print advertising and subscriptions are seen as valuable revenue sources as traffic from digital platforms declines.
The Onion's CEO aims for profitability next year and is attempting to purchase Infowars out of bankruptcy.
- Who
- The Onion, other publications like Saveur and Creem, and their readers.
- What
- The Onion and other publications are finding success with print editions.
- When
- The Onion was acquired a year ago, and several publications relaunched print editions in recent years.
- Where
- The Onion is sold at Barnes & Noble.
- Why
- To tap into reader nostalgia, stand out in a crowded digital space, and offset declining digital traffic.
Digital Media Focus
Print Media Revival
Platform Preference
Digital Media Focus
Prioritize digital platforms and content creation.
Print Media Revival
Embrace print editions alongside digital offerings.
- The Onion Subscribers
- 53,000+
- The Onion Monthly Subscription Cost
- Up to $9
- The Onion Revenue (2024)
- $6 million (expected)
- Creem Subscribers
- Roughly 10,000
- Creem Subscription Cost
- $80 per year