Archive · 21 Aug 2025
IKEA Pilots New Smaller 'Barn' Store Format
IKEA, the furniture giant, is trying out a new kind of store that's smaller than their usual big ones.
They're calling it the 'Barn' format.
It's like a quicker, easier version of IKEA, designed to be faster and cheaper to set up.
They have a few test stores open now.
The goal is to make IKEA more convenient and reach more people.
They're getting feedback from these test stores and hope to have a clearer picture of how well the new stores work by the end of the year.
IKEA is testing a new, smaller store format called 'Barn'.
The 'Barn' stores range from 2,000 to 10,000 square meters in size.
These stores are designed to offer a simpler, more efficient shopping experience.
Pilot stores are in the UK, Texas (US), and Poland.
The new format aims to accelerate IKEA's expansion in less dense regions.
- Who
- Ingka Group (IKEA's parent company)
- What
- IKEA is piloting a smaller store format called 'Barn'.
- When
- Testing is expected to finish by the end of the year (2025).
- Where
- Pilot stores are located in the UK, Texas (US), and Poland.
- Why
- To make the IKEA brand more accessible to a wider audience and accelerate expansion.
- Store Format Name
- Barn
- Store Size Range
- 2,000 to 10,000 sq m
- Pilot Locations
- UK, Texas, Poland
- Expansion Goal
- Accelerate expansion in less dense regions
