Archive · 2 Sep 2025
Sara Tendulkar Named Australia Tourism Ambassador
Sara Tendulkar, daughter of Sachin Tendulkar, is now promoting Australia as a travel destination.
She is the new face of the 'Come and Say G'Day' campaign, which aims to attract Indian tourists.
Australia offers both adventure and relaxation, like exploring the Great Barrier Reef or enjoying the beaches.
Sara wants to encourage mindful and sustainable travel, highlighting experiences in nature and Indigenous culture.
She believes Australia feels familiar to Indians, with cities offering world-class coffee and cultural experiences.
Through social media, she will share her travels to make Australia a realistic travel goal.
Sara Tendulkar is the new brand ambassador for Australia's tourism campaign.
The campaign is called 'Come and Say G'Day' and is a global initiative.
The campaign is targeting key markets, including India.
Tendulkar aims to inspire mindful and sustainable travel.
She believes Australia offers both adventure and relaxation.
- Who
- Sara Tendulkar
- What
- Named as the new brand ambassador for Australia's international tourism campaign, 'Come and Say G'Day'.
- When
- Announced in September 2025
- Where
- Australia
- Why
- To inspire Indian travelers to visit Australia
- Ambassador
- Sara Tendulkar
- Campaign
- Come and Say G'Day
- Campaign Value
- USD 130 million
- Focus
- Indian travelers