Archive · 30 Jul 2025
IIT Roorkee, Futurense Launch AI Marketing Certification
IIT Roorkee, in collaboration with Futurense, has created a new course to teach marketers how to use Artificial Intelligence.
It's like learning how to use cool tools like ChatGPT and others to help businesses market their products better.
The course is made for people already working in marketing and digital media, helping them learn how to create their own AI-driven campaigns.
You'll build campaigns, get help from experts, and learn about over 30 tools.
The course is designed to help marketers use AI in their full workflows since there is a growing demand in the industry.
No coding skills are needed to join, so anyone can learn!
IIT Roorkee and Futurense launched a postgraduate certificate in AI-enabled digital marketing.
The program is designed for working professionals in marketing and digital media.
The course covers more than 30 AI tools, including ChatGPT, HubSpot, and Google Analytics 4.
Participants will engage in live AI clinics and build AI-powered marketing campaigns.
The course is open to digital marketers, content creators, and entrepreneurs, with no coding experience required.
- Who
- IIT Roorkee and Futurense in collaboration for working professionals
- What
- Postgraduate certificate program in AI-enabled digital marketing.
- When
- The six-month course is scheduled to begin on October 11, 2025.
- Where
- IIT Roorkee, online with optional campus immersion.
- Why
- To equip marketing professionals with the ability to design and integrate AI-driven systems, as well as respond to industry trends and job demands.
- Partners
- IIT Roorkee and Futurense
- Program Name
- Postgraduate certificate in AI-enabled digital marketing
- Target Audience
- Working professionals
- Course Duration
- 6 months
- Start Date
- October 11, 2025
- Course Fee
- Rs 1.40 lakh plus GST
- Instruction Hours
- 120+