House of Abhinandan Lodha Redefines India's Land Investment

House of Abhinandan Lodha is a company that sells land online in India.

It started during the COVID-19 pandemic when the founder, Abhinandan Lodha, couldn't sell a large piece of land in person.

So, they decided to sell it online, and it sold out quickly.

Most buyers are between 30 and 40 years old and don't take loans.

They see land as a long-term investment.

The company uses technology like virtual reality to show buyers what the land will look like after development.

They believe land in growing areas can give big returns.

The company checks the land carefully and shares all details online to build trust.

Land is a small part of India's real estate market, but they think more people will invest if the process is clearer.